Rewards infrastructure for AfricaRestaurants · Food Delivery · QSR · Africa
Every order builds loyalty.
Every visit earns a reward.
Restaurant chains, QSRs, food delivery platforms, and café brands across Africa use RibiRewards Payout to reward customers — on qualifying orders, on visit milestones, on referrals. Delivered via WhatsApp or USSD. Local currency. Instant.
Use cases
Every touchpoint. Every market.
Customers — Frequency
Visit frequency rewards
Reward customers on their 5th, 10th, and 20th visit. The customer who visits 10 times a month is your most valuable — make sure they know you know that.
Customers — Value
Order value cashback
Send a reward on orders above a threshold — ₦5,000 at a QSR, ₦10,000 at a casual dining chain. Drives menu exploration and higher-value orders.
App users — Retention
Delivery platform loyalty
Reward customers on food delivery platforms who order above a weekly frequency. Drives platform loyalty and reduces switching to competitor delivery apps.
Staff — Engagement
Staff recognition
Reward front-of-house and kitchen staff for customer satisfaction scores, attendance records, and peak-period performance. Any phone, instant delivery.
Customers — Trial
New menu trial incentives
Send a reward on the first order that includes a new menu item. Drives trial of new additions and gives you data on what gets ordered when incentivised.
Customers — Referral
Referral and group dining
Reward existing customers who refer new diners. Send a reward when the referred customer completes their first qualifying order.
From the playbook
In depth, from the playbook.
Restaurant loyalty in Africa without a native app
Phone number-based loyalty reaches every customer. An app-based programme reaches the ones who already downloaded it.
Multi-location restaurant loyalty that actually works in Africa
A loyalty programme that breaks at a different branch has failed. Here's the architecture for consistency.
F&B loyalty programmes for hotels and restaurants in Africa
F&B loyalty that drives repeat covers and higher basket values — applicable to any restaurant group.
Rewarding gig workers and drivers in Africa
Delivery riders who prefer your restaurant's orders are delivery riders who accept them. Here's how to create that preference.
Get started
Turn every order into a return visit.
Tell us your restaurant network and markets. We'll configure a reward programme that brings customers back.
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